Get your career started in the realm of digital marketing and gain all the information needed to be the best at it.
Level
Level 3 Digital Marketing Apprenticeship
Duration
This Apprenticeship typically lasts for 18 months
Overview:
We are looking for someone to join us in the Digital Marketing world as an Apprentice, in return for a industry recognised certificate. We hope you can join us in all different aspects of marketing such as Mail marketing, Social Media marketing, SEO Etc.
A digital marketer’s main responsibility is to define, design, develop, and carry out digital campaigns on various online and social media platforms in order to promote consumer acquisition, engagement, and retention. A digital marketer often works in a team environment and is accountable for some of the aspects of the broader marketing strategy or campaign. The marketer will follow marketing briefs and guidelines while working. They typically answer to a marketing manager, an IT manager, or a manager of digital marketing.
The below table shows what the apprentice will be studying during their apprenticeship.
The information above was taken from the Institute For Apprenticeships. Feel free to have a look in more detail on their website listed below.
https://www.instituteforapprenticeships.org/apprenticeship-standards/digital-marketer-v1-1
Entry Requirements:
The selection criteria will be determined by each firm independently, however they may include GCSEs, A-Levels, a level 2 apprenticeship or any other relevant qualifications and/or any relevant experience. Employers will tend to take on board people who has a passion for digital and social media.
Day-To-Day Tasks
The apprentice will take in many different tasks starting from creating looking at client brief’s and creating media plans to posting the assigned content and reporting beck to the client on performance. As the apprentice gains more experience they will also be making optimisations for these campaigns in order to see better results. As well as doing this. the apprentice will be creating their Portfolio. This will consist of several projects they have taken part in and will help the assessor give them their final grade towards the apprenticeship.
The apprentice will also be gaining an insight in to coding and the importance of it. Although the most known ways of marketing is through social media, SEO and coding also play a very big part in it too. This Digital Marketing apprenticeship caters for all other aspects of marketing as well as social media.
If you want to find more information and resources about apprenticeships, click here.